Country specific hosting is vital to search engine rankings; this is because they have a bias towards websites being hosted in the country that the domain originates from. This means that for .uk domains having a UK web host could provide more profitable and targeted traffic. This is the reason that many people looking for UK business hosting choose a UK hosting provider.

Of course this traffic is most important for businesses that will benefit a lot more from a visitor in the UK than one from somewhere else as they are more likely to purchase a product, but individuals can also benefit from this too. (more…)